The pandemic helped accelerate the development of local e-commerce services in Guyana. Though it is still nascent, the e-commerce sector in Guyana is growing. Mobile Money Guyana is a mobile wallet that can be used in the country to pay for online services. With the presence of secure online payment services in the country, it […]
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Spending on mobile advertising hit a record high of USD 288 billion in 20211. The pandemic has increased the significance of digital marketing and more businesses than ever before are investing in digital marketing solutions. As competition increases business are looking for ways to justify the increased expenditure on digital marketing services. Tracking ROI (return
What is Digital Marketing ROI and how should you track it? Read More »
In April 2021, Google announced that it was releasing a product review update via its search central blog1. The update was rolled out in the month of December. The goal of the update was to make it easier for users to find insightful reviews about products that help them make purchase decisions. In their announcement
Understanding Google’s product review update Read More »
Nearly half (46%) of all searches on Google have some form of local intent1. 72% of people who run a local search visit a business establishment within a five-mile radius2. Optimizing your local search presence can have a significant impact on your business. If you have a business in Guyana that requires people to visit
Why you need to invest in local SEO for 2022? Read More »
What is material design? Material design is a design language created by Google for Android oriented devices back in 2014. It is a comprehensive guide for visual, motion and interaction design that can be applied across devices. It is backed by open-source code. By adhering to material design principles, app developers and designers can optimize
What can app developers learn from the 2021 Material Design Award winners Read More »
Since 2010 the number of people using the internet in Guyana has increased by over 30%. As of 2017 internet penetration stood at 37%1. Mobile Money Guyana, a mobile payment wallet has been gaining popularity in the country, the pandemic has also helped accelerate the development of local e-commerce services2. As the online economy grows
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The way we use the internet has evolved with time. Thanks to increased penetration of smartphones, we have seen a clear shift from desktop websites to mobile first design and mobile applications. In recent years, due to the advancements in AI technology, software, and manufacturing of components like chips, there has been a sharp increase
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According to data collected by the world bank in 2017, 37% of individuals in Guyana use the internet. This is an 8% increase since 20101. We can assume that the percentage of the population in Guyana using the internet is significantly on the rise. The restrictions resulting from the Covid 19 pandemic have forced a
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Ecommerce revenue in Guyana is expected to increase to USD 118 million by the year 20251. In order to get the most from your business website, you need to ensure it is properly optimized for search engines and is designed to be user friendly. In order to make logical decisions on how you can improve
Website Design for High Performance: 3 Essential Metrics to Track Read More »
According to data from the world bank, the number of people who accessed the internet in Guyana, has been steadily increasing since 2010. As of 2017, 37% of the population accessed the internet1. As of April 2020, there were over 113 300 Instagram users in Guyana2. As internet usage increases so does the potential for
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