How to make your website stand out in 2023

How to make your website stand out in 2023

Are you wondering whether your website is good enough or if you should rope in a professional website development agency to help you upgrade it? If you are considering a website upgrade in order to stand out in the current digital environment, then this article is for you. The internet has brought economies and markets […]

How User Experience Impacts Website Design

How User Experience Impacts Website Design

88% of users will not return to a website with poor user experience, this applies to both desktop and mobile website design1. Web design and user experience should no longer be considered separately. The user experience should be the foundation on which the design and layout of your site are built. A good website design […]

Understanding the basics of Website Development

Understanding the basics of Website Development

E-commerce revenue in Guyana is projected to reach a market volume of US$168.90m by 2027. This is a compound annual growth rate of 17.83%1. As we brace for a likely global recession2, it’s important for businesses to optimize all available channels to get new business, upsell to existing customers and increase customer retention. A website […]

Pros and cons for One-Page Websites

The pros and cons for One-Page Websites

A one-page website is a website that loads all of its content on a single HTML page. The site will not have any secondary pages for services, about us, contact etc. According to research, users form an opinion about a website within 0.05 seconds1. Having the right visuals will help ensure that users spend time […]

3 simple UIUX tips to consider during website redesign

3 simple UI/UX tips to consider during website redesign

Ecommerce revenue in Guyana is expected to grow to USD 82 million in 2022. User penetration, which is currently at 36% is expected to increase to 52% by 20251. This is a significant increase and a clear indicator that businesses need to seriously invest in improving their online presence and digital marketing strategy. The most […]

Website Design tips to increase conversions

Website Design tips to increase conversion

The average conversion rate for websites is 2.35%, however, the best websites have a conversion rate as high as 11%1. If you can increase your conversion rate by even 1% from 1.5% to 2.5%, you can nearly double your revenue. This begs the question, why is it that some websites convert at a higher rate […]

UX Best Practices for Website Design

3 UX Best Practices for Website Design

The average conversion rate for a website is between 1 to 3 percent1. Conversion rate indicates what percentage of visitors to your website are taking a desired action, like making a purchase. A higher conversion means more business. You should strive to increase the number of visitors coming to your website and aim to achieve […]

Website Design for High Performance Essential Metrics to Track

Website Design for High Performance: 3 Essential Metrics to Track

Ecommerce revenue in Guyana is expected to increase to USD 118 million by the year 20251. In order to get the most from your business website, you need to ensure it is properly optimized for search engines and is designed to be user friendly. In order to make logical decisions on how you can improve […]