What is Digital Marketing ROI and how should you track it

What is Digital Marketing ROI and how should you track it?

Spending on mobile advertising hit a record high of USD 288 billion in 20211. The pandemic has increased the significance of digital marketing and more businesses than ever before are investing in digital marketing solutions.  As competition increases business are looking for ways to justify the increased expenditure on digital marketing services. Tracking ROI (return […]

Why you need to invest in local SEO for 2022

Why you need to invest in local SEO for 2022?

Nearly half (46%) of all searches on Google have some form of local intent1. 72% of people who run a local search visit a business establishment within a five-mile radius2. Optimizing your local search presence can have a significant impact on your business. If you have a business in Guyana that requires people to visit […]