In recent years, e-commerce has become an essential avenue for businesses to expand their reach and increase their revenue. With the rise of online shopping across the globe, Guyanese businesses have an opportunity to tap into a growing market, both locally and internationally. However, setting up and optimizing an e-commerce store requires careful planning and […]

In Guyana’s current accelerating economic climate, will your business boom or are you at risk of losing your foothold in a sea of competition? This is where brand development and management come into the picture – to carve a niche for your brand in the market and ensure it is positioned and perceived the way […]

By 2025, for every 100 people that live in Guyana 88 will have a mobile subscription, by that same time internet penetration is expected to increase to 45%1. Smartphones will be an important platform for businesses to interact with potential customers. This is why it is essential to take the time to design and develop […]

Ecommerce revenue in Guyana is expected to grow to USD 82 million in 2022. User penetration, which is currently at 36% is expected to increase to 52% by 20251. This is a significant increase and a clear indicator that businesses need to seriously invest in improving their online presence and digital marketing strategy. The most […]